Characters that remember.
Relationships that evolve.
Charra is built around continuity, agency, and evolution—so your conversations don’t reset emotionally and your characters don’t feel disposable.
The pillars
The laws of Charra.
The product is designed to feel alive over time—without asking users to “configure” life.
Pillar 01
Persistent identity
Characters remember emotional milestones, not just chat logs.
Pillar 02
Character evolution
Trust grows. Attitudes shift. Tone adapts—unless you choose to freeze it.
Pillar 03
Agency & consequence
How you show up changes what you unlock—and what you lose.
Pillar 04
Invisible intelligence
Power under the hood. No prompt-engineering required.
The home screen
Your circle, not a feed.
Charra treats characters like ongoing relationships. Discovery exists—but it doesn’t dominate. What you’ve built comes first.
Charra+
Go deeper without hitting a wall.
Charra+ unlocks deeper long-term memory and richer relationship progression—so the relationship you’re building can actually keep building.